Certain advertising prohibited
6 Certain advertising prohibited
S. 6(1) amended by Nos 45/2005 s. 11(1), 49/2009 s. 20(1).
A person must not for any direct or indirect pecuniary benefit—
S. 6(1)(a) amended by Nos 55/2016 s. 9(5)(a), 51/2024 s. 50(1).
display or cause or permit to be displayed, or authorise the display of, a tobacco advertisement in a theatre; or
S. 6(1)(b) amended by Nos 55/2016 s. 9(5)(a), 51/2024 s. 50(1).
sell, or cause or permit to be sold, any film or video tape that contains a tobacco advertisement; or
S. 6(1)(c) amended by Nos 55/2016 s. 9(5)(a), 51/2024 s. 50(1).
distribute or cause or permit to be distributed, or authorise the distribution of, to the public any unsolicited leaflet, handbill or other document that is a tobacco advertisement.
- In the case of a natural person, 60 penalty units;
In the case of a body corporate, 300 penalty units.
S. 6(2) amended by No. 45/2005 s. 11(1).
A person must not for any direct or indirect pecuniary benefit—
S. 6(2)(a) amended by Nos 55/2016 s. 9(5)(a), 51/2024 s. 50(1).
place or display or cause or permit to be placed or displayed, or authorise the placing or display of, a tobacco advertisement that is visible from a public place; or
S. 6(2)(b) amended by Nos 55/2016 s. 9(5)(a), 51/2024 s. 50(1).
place or display, or cause or permit to be placed or displayed, or authorise the placing or display of, a tobacco advertisement on the outside of any road, sea or air vehicle or vessel.
- 60 penalty units.
S. 6(2AA) inserted by No. 49/2009 s. 4(1), amended by No. 55/2016 s. 9(5)(b)–(e), substituted by No. 51/2024 s. 50(2).
If there is a tobacco advertisement at a retail outlet (other than an on‑airport duty free shop), the person carrying on the tobacco retailing business at that retail outlet commits an offence and is liable to a penalty not exceeding 60 penalty units, in the case of a natural person, or 300 penalty units, in the case of a body corporate.
S. 6(2A) inserted by No. 43/2000 s. 8(1) (as amended by No. 28/2001 s. 19(1)), amended by Nos 45/2005 s. 11(1), 49/2009 ss 4(2), 20(2)(3), 55/2016 s. 9(5)(f)–(h), substituted by No. 51/2024 s. 50(2).
If there is a tobacco advertisement of a product line of a tobacco product at a point of sale at an on‑airport duty free shop or at a wholesale outlet that is not in accordance with section 6A, the person carrying on the tobacco retailing business or the tobacco wholesaling business at that outlet is guilty of an offence and liable to a penalty not exceeding 60 penalty units, in the case of a natural person, or 300 penalty units, in the case of a body corporate.
S. 6(2AB)–(2AD) inserted by No. 55/2016 s. 9(6), repealed by No. 51/2024 s. 50(3).
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S. 6(2B) inserted by No. 43/2000 s. 8(1) (as amended by No. 28/2001 s. 19(1)), amended by Nos 45/2005 s. 11(1), 49/2009 ss 4(3), 20(4), 55/2016 s. 9(7)(a)–(d), substituted by No. 51/2024 s. 50(4).
A person must not, in the course of carrying on a tobacco retailing business at an on‑airport duty free shop or a tobacco wholesaling business, display tobacco products at a retail outlet or wholesale outlet other than at a point of sale.
Penalty: In the case of a natural person, 60 penalty units;
In the case of a body corporate, 300 penalty units.
S. 6(2C) inserted by No. 43/2000 s. 8(1) (as amended by No. 28/2001 s. 19(1)).
Subsection (2B) does not apply to—
the display of cigars in an operating humidor; or
the display of cartons at an on-airport duty free shop.
S. 6(2D) inserted by No. 45/2005 s. 11(2), amended by Nos 49/2009 s. 4(4), 55/2016 s. 9(7)(e)–(g), 13/2022 s. 60(2), substituted by No. 51/2024 s. 50(5).
A tobacco company commits an offence against this subsection, and is liable to a penalty not exceeding 5000 penalty units, if the tobacco company intentionally or recklessly—
contravenes subsection (1), (2), (2AA), (2A) or (2B); or
causes another person to contravene subsection (1), (2), (2AA), (2A) or (2B).
S. 6(2E) inserted by No. 45/2005 s. 11(2).
An offence against subsection (2D) is an indictable offence.
Nothing in this section applies to—
S. 6(3)(a) amended by Nos 55/2016 s. 9(7)(h), 51/2024 s. 50(6)(a)(i).
a tobacco advertisement in or on—
a newspaper or magazine; or
a book; or
S. 6(3)(a)(iii) amended by Nos 43/2000 s. 8(2)(a), 55/2016 s. 9(7)(i), 51/2024 s. 50(6)(a)(ii).
a package containing a tobacco product, other than a package at a point of sale; or
S. 6(3)(b) amended by Nos 55/2016 s. 9(7)(h), 51/2024 s. 50(6)(b).
a tobacco advertisement that is an accidental or incidental accompaniment to a film or video tape; or
S. 6(3)(ba) inserted by No. 49/2009 s. 4(5), amended by Nos 55/2016 s. 9(7)(i)(j), 51/2024 s. 50(6)(c).
the temporary display of tobacco products or immediate packages of tobacco products in a retail outlet in response to a request by a customer wishing to purchase a specified tobacco product; or
S. 6(3)(c) substituted by No. 43/2000 s. 8(3) (as amended by No. 28/2001 s. 19(3)(a)–(c)), amended by Nos 49/2009 s. 4(6), 55/2016 s. 9(7)(h)(i), substituted by No. 51/2024 s. 50(6)(d).
a tobacco advertisement (other than a display of a tobacco product carried about on a person) at a point of sale inside an on‑airport duty free shop or a wholesale outlet that is in accordance with section 6A; or
S. 6(3)(ca) inserted by No. 43/2000 s. 8(3) (as amended by No. 28/2001 s. 19(3)(a)–(c)), amended by Nos 49/2009 s. 4(7), 66/2013 s. 6(1), 55/2016 s. 9(7)(k), 51/2024 s. 50(6)(e).
one notice about tobacco products at one or more points of sale at an on‑airport duty free shop or a wholesale outlet that complies with the prescribed requirements as to size, information contained in it and the manner in which the information is set out in it and the form in which the notice is displayed; or
S. 6(3)(cab) inserted by No. 49/2009 s. 4(8), amended by Nos 66/2013 s. 6(2), 55/2016 s. 9(7)(k)(l), 51/2024 s. 50(6)(f).
one notice about tobacco products at one point of sale at a retail outlet (other than an on-airport duty free shop) that complies with the prescribed requirements as to size, information contained in it and the manner in which the information is set out in it and the form in which the notice is displayed; or
S. 6(3)(cb) inserted by No. 43/2000 s. 8(3) (as amended by No. 28/2001 s. 19(3)(a)–(c)), amended by Nos 49/2009 s. 4(9), 55/2016 s. 9(7)(k), 51/2024 s. 50(6)(g).
tickets or labels on, or adjacent to, immediate packages of tobacco products in an on‑airport duty free shop if the tickets or labels display retail prices and comply with the prescribed requirements as to size, information contained in them and the manner in which the information is set out or displayed; or
S. 6(3)(cba)–(cbc) inserted by No. 55/2016 s. 9(7)(m), repealed by No. 51/2024 s. 50(6)(h).
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S. 6(3)(cc) inserted by No. 43/2000 s. 8(3) (as amended by No. 28/2001 s. 19(3)(a)–(c)), amended by No. 49/2009 s. 4(10).
tickets or labels on or in vending machines that comply with the prescribed requirements as to size, information contained in them and the manner in which the information is set out or displayed; or
S. 6(3)(d) amended by No. 28/2001 s. 7, repealed by No. 45/2005 s. 11(3), new s. 6(3)(d) inserted by No. 49/2009 s. 4(11).
one notice at a retail outlet or a wholesale outlet to the effect that tobacco products are available for sale at the outlet, being a notice that does not exceed the prescribed maximum size and complies with the prescribed requirements as to information contained in it and the manner in which the information is set out or displayed; or
S. 6(3)(da) inserted by No. 55/2016 s. 9(7)(n), repealed by No. 51/2024 s. 50(6)(h).
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S. 6(3)(e) repealed by No. 34/2019 s. 66.
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an invoice, statement, order, letterhead, business card, cheque, manual or other document ordinarily used in the course of business.
S. 6A (Heading) inserted by No. 55/2016 s. 9(7)(o), amended by No. 51/2024 s. 51(1).
S. 6A inserted by No. 43/2000 s. 9 (as amended by No. 28/2001 s. 20(1)–(5)).
This provision refers to the regulations (prescribed requirements
). Made under this Act:
- Tobacco (Victorian Health Promotion Foundation) Regulations 2020 · under section 43
- Tobacco Regulations 2017 · under section 43
This Act’s bill:Second reading speech
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